Warranty and its effect towards customer satisfaction in Malaysia's electronic industry / Mohd Rizaimy Shaharudin...[et al.]
This study aims to determine the factors affecting customer satisfaction in after-sales service. It helps to extend the understanding on warranty and its influence towards customers' satisfaction, an important element in retaining a profitable business relationship with the customer. To date, t...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Universiti Teknologi MARA, Kedah.
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Subjects: | |
Online Access: | Get fulltext View Fulltext in UiTM IR |