The role of management accounting in a turnaround strategy / Adibah Jamaluddin, Nurul Izwah Mohd Husin and Normah Omar
This paper investigated how management accounting (MA) was applied in a turnaround strategy to recover from a company's fragile business position. A case study at a Malaysian company, Care, that went through a turnaround process was conducted to understand how the use of MA contributed to their...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Accounting Research Institute (ARI) and UiTM Press, Universiti Teknologi MARA (UiTM) Shah Alam,
2018-12.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |