The effect of corporate social responsibility towards consumer buying behaviour: a study among universities students / Bibianah Thomas and Nor Suziwana Tahir
Business corporations need to realize that in order to achieve their primary objective, they need to consider their responsibility towards society and environment. However, there are still a lot of unethical businesses that ignore their stakeholder's interest. Therefore, business need to aware...
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Teknologi Mara, Selangor: Puncak Alam Campus: Faculty of Business and Management,
2019.
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| Subjects: | |
| Online Access: | Get fulltext View Fulltext in UiTM IR |