Conceptual Images in Advertising: Premises of the Advertising Image Powered by Technology and Interactivity

With the increasing advance of information technologies, speed, confidence and precision in the transmission and reception of messages have become a constant in people's lives, mainly due to the powerful communication networks. Image communication is today an important tool for the disseminatio...

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Bibliographic Details
Main Author: Mortensen Steagall, M (Author)
Format: Others
Published: Instituto Politécnico de Castelo Branco, 2021-01-14T23:27:36Z.
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