Strategy-making process and firm performance in small firms

This paper argues that individual small firms, just like large firms, place differing emphasis on strategy-making and may employ different modes of strategy-making. It offers a typology of the different modes of strategy-making that seem most likely to exist in small firms, and hypothesises how this...

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Bibliographic Details
Main Author: Verreynne, M. L. (Author)
Format: Others
Published: AUT Faculty of Business, 2011-02-21T02:49:15Z.
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