Not Our Future: An Exploration of Pacific Cultural Identity Through Targeted Television Health Advertising

This research study investigates how Pacific Peoples of New Zealand perceive and interpret their cultural identity through targeted television health messages and advertising. These health messages which portray Pacific Peoples are sponsored by the New Zealand Government and Non-Government Organisat...

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Bibliographic Details
Main Author: Johnston, Roxanne (Author)
Other Authors: Milligan, Christina (Contributor)
Format: Others
Published: Auckland University of Technology, 2016-11-10T22:29:18Z.
Subjects:
TV
Ads
Online Access:Get fulltext