The Role of Attitude Strength in Behavioral Spillover: Attitude Matters—But Not Necessarily as a Moderator

Studies on how one behavior affects subsequent behaviors find evidence for two opposite trends: Sometimes a first behavior increases the likelihood of engaging in additional behaviors that contribute to the same goal (positive behavioral spillover), and at other times a first behavior decreases this...

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Bibliographic Details
Main Authors: Adrian Brügger, Bettina Höchli
Format: Article
Language:English
Published: Frontiers Media S.A. 2019-05-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/article/10.3389/fpsyg.2019.01018/full