The “Power” of Photographic Images: An Analysis of Luiz Inácio Lula Da Silva Photographic Images During the Presidential Campaigns of 1989 and 2002, Published in the Veja and Istoé Magazines

In this work, it was intended to focus on the “power” of the photographic images. When related to the mass media, they receive new symbolic traits and start to constitute the ideological speech of each one. To comprehend this aspect of the image, it was analyzed the photographic...

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Bibliographic Details
Main Author: Cristina Maranhão
Format: Article
Language:Portuguese
Published: Universidade Nove de Julho 2009-02-01
Series:REMark: Revista Brasileira de Marketing
Subjects:
Online Access:http://www.revistabrasileiramarketing.org/ojs-2.2.4/index.php/remark/article/view/954