Peculiarities of Branding as an Instrument of Strategizing the Socio-Economic Development of Territories
The article is concerned with features of branding in strategizing of the socio-economic development of territories. The essence and features of using the basic elements of branding in the semantic field of strategizing the socio-economic development of territories are disclosed; an analysis of use...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2018-06-01
|
Series: | Bìznes Inform |
Subjects: | |
Online Access: | http://www.business-inform.net/export_pdf/business-inform-2018-6_0-pages-393_400.pdf |