Identifying Effective Solutions for Improving the Informative Effectiveness of Hotels’ Websites (Case Study: Top Hotels of Touristic Cities in Iran)

Poorinformative websites of hotels in Iranian tourist destinations has turned to a deterrent factor in attracting potential tourists from all over the world. The main goal of this study was to identify effective solutions for improving the informative effectiveness of Iranian top hotels’ websites ba...

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Bibliographic Details
Main Authors: Saeed Jafari Moghadam, Nooshin Hashemi
Format: Article
Language:fas
Published: University of Tehran 2016-12-01
Series:Journal of Information Technology Management
Subjects:
Online Access:https://jitm.ut.ac.ir/article_58567_c5fc6f3e5a524304d6a0b00fdd32c897.pdf