O USO DE NETWORKS NO PROCESSO DE INTERNACIONALIZAÇÃO: APLICAÇÃO A PEQUENAS E MÉDIAS EMPRESAS
Authors as Coviello and Munro (1995, 1997), Ghemawat and Ghada (2000), and Cruz-Carreon (2007) argue that there is increasing visibility and importance given to small and medium enterprises (SMEs). Some authors argue, indeed, that the growth of SMEs is recognized as a crucial factor for a nation’s e...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Escola Superior de Propaganda e Marketing - ESPM
2010-12-01
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| Series: | Internext: Revista Eletrônica de Negócios Internacionais |
| Subjects: | |
| Online Access: | https://internext.espm.br/internext/article/view/98 |