How to value a cultural festival? The case of Petronio Álvarez Pacific Music Festival in Colombia

The article identifies factors related to the local context that influence the valuation of a local, traditional and internationally recognized music festival. Analyzing the case of Petronio Álvarez Pacific Music Festival held in Cali (Colombia), a valuation equation of the festival is estimated via...

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Bibliographic Details
Main Authors: Luis F. Aguado, Alexei Arbona, Luis Palma, Jesús Heredia-Carroza
Format: Article
Language:English
Published: Taylor & Francis Group 2021-01-01
Series:Development Studies Research
Subjects:
Online Access:http://dx.doi.org/10.1080/21665095.2021.1979417