The implementation of competitive intelligence based on process approach

To gain competitive advantage, organizations must have the ability to take advantage of the data generated daily performance of various business activities. Market uncertainty, the emergence of Big Data phenomenon and increased data availability are factors that advocate the development and implemen...

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Bibliographic Details
Main Authors: Debeljački Ružica, Šereš Laslo
Format: Article
Language:English
Published: University of Novi Sad - Faculty of Economics, Subotica 2015-01-01
Series:Anali Ekonomskog fakulteta u Subotici
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0350-2120/2015/0350-21201534237D.pdf