Renewable Energy Initiatives at Canadian Sport Stadiums: A Content Analysis of Web-Site Communications
Researchers have positioned renewable energy as sustainable and able to mitigate environmental issues associated with fossil fuels. Further, sustainable initiatives have been offered as a point of differentiation for brands. In order to reap the benefits of such differentiation, managers must commun...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2013-11-01
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Series: | Sustainability |
Subjects: | |
Online Access: | http://www.mdpi.com/2071-1050/5/12/5119 |