Memory retrieval processes help explain the incumbency advantage

Memory retrieval processes help explain the incumbency advantage

Voters prefer political candidates who are currently in office (incumbents) over new candidates (challengers). Using the premise of query theory (Johnson, Häubl and Keinan, 2007), we clarify the underlying cognitive mechanisms by asking whether memory retrieval sequences affect political decision ma...

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Bibliographic Details
Main Authors: Anna Katharina Spälti, Mark J. Brandt, Marcel Zeelenberg
Format: Article
Language:English
Published: Society for Judgment and Decision Making 2017-03-01
Series:Judgment and Decision Making
Subjects:
memory retrieval
query theory
incumbency advantage
information processing
political decision makingNAKeywords
Online Access:http://journal.sjdm.org/16/16920a/jdm16920a.pdf

Internet

http://journal.sjdm.org/16/16920a/jdm16920a.pdf

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