Non-financial performance measurement by small and medium sized enterprises operating in the hotel industry in the city of Cape Town.
Small and Medium Enterprises (SMEs) operating in the hotel industry in South Africa are perceived to be failing partly due to their reluctance to adopt Non-Financial Performance Measures (NFPMs). The main purpose of this study was to determine whether SMEs in the hotel industry use NFPMs, the purpos...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
AfricaJournals
2018-01-01
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Series: | African Journal of Hospitality, Tourism and Leisure |
Subjects: | |
Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_29_vol_7__1__2018.pdf |