The Influence of High–Low Power on Green Consumption: The Moderating Effect of Impression Management Motivation
The importance of sustainable development has reached a consensus. Green consumption, as the final link of consumer behavior, can help green production activities make a real difference and achieve sustainable development. Based on the Agentic−Communal Model, this paper explores the relati...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2019-08-01
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Series: | Sustainability |
Subjects: | |
Online Access: | https://www.mdpi.com/2071-1050/11/16/4287 |