FAKTOR YANG MEMPENGARUHI PERILAKU KONSUMSI PRODUK HALAL PADA KALANGAN MAHASISWA MUSLIM
The purpose of this study is to examine the factors of knowledge, attitude, subjective norms, behavioral control, and religious commitment to influence behavior through intentions for consumption of halal products. Based on the literature review, this research hypothesis states that knowledge, attit...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Sekolah Tinggi Ilmu Ekonomi Indonesia Surabaya
2018-11-01
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Series: | Ekuitas: Jurnal Ekonomi dan Keuangan |
Subjects: | |
Online Access: | https://ejournal.stiesia.ac.id/ekuitas/article/view/3944 |