Consumer Trust in Food Safety Requires Information Transparency
This paper proposes a conceptual model to understand how information transparency matters can support consumer trust in food safety. Beside food labels, food product information can be disseminated by the support of technologies including traceability systems and social media. This article studies e...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Australasian Association for Information Systems
2020-05-01
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Series: | Australasian Journal of Information Systems |
Subjects: | |
Online Access: | https://journal.acs.org.au/index.php/ajis/article/view/2219 |