What If the Rival Drives a Porsche?
Previous research found that men conspicuously consume luxury products to attract a mate and to signal their mate value. However, these studies have yet neglected to investigate the function of male conspicuous consumption in same-sex competition. Given that intersexual selection and intrasexual sel...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2016-12-01
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| Series: | Evolutionary Psychology |
| Online Access: | https://doi.org/10.1177/1474704916678217 |