A Framework for Boosting Revenue Incorporating Big Data

A Framework for Boosting Revenue Incorporating Big Data

Complex industry partnerships, innovative strategies, and cross-cutting industry competition, challenge business leaders in making strategic and operational decisions that support growth and competitiveness. Companies seeking to inform their business decisions by leveraging “big data” face challenge...

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Bibliographic Details
Main Authors: Laura Lynn Segarra, Hamed Almalki, John Elabd, Jonathan Gonzalez, Michal Marczewski, Moaad Alrasheed, Luis Rabelo
Format: Article
Language:English
Published: Universidade do Porto, Faculdade de Engenharia (FEUP) 2016-05-01
Series:Journal of Innovation Management
Subjects:
big data
information analysis
innovation
business management.
Online Access:https://journalsojs3.fe.up.pt/index.php/jim/article/view/364

Internet

https://journalsojs3.fe.up.pt/index.php/jim/article/view/364

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