Sustainability as a “New Normal” for Modern Businesses: Are SMEs of Pakistan Ready to Adopt It?

While in developed countries, the concept of sustainability is being recognized as a “new normal” for modern businesses, the situation is entirely different in the context of developing and underdeveloped regions of the world. Shockingly, most of the developing nations do not consider the environmen...

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Bibliographic Details
Main Authors: Naveed Ahmad, Asif Mahmood, Heesup Han, Antonio Ariza-Montes, Alejandro Vega-Muñoz, Mohi ud Din, Ghazanfar Iqbal Khan, Zia Ullah
Format: Article
Language:English
Published: MDPI AG 2021-02-01
Series:Sustainability
Subjects:
SME
Online Access:https://www.mdpi.com/2071-1050/13/4/1944