Creation and Promotion of Brand-Image of Russia
In the conditions of growing competition between the countries the struggle has moved into a brand and image space. International ratings show that Russia has rather low positions. This fact suggests that the problem of formation of image of Russia is of great importance in the context of informatio...
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Format: | Article |
Language: | English |
Published: |
Peoples’ Friendship University of Russia (RUDN University)
2016-12-01
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Series: | Vestnik RUDN International Relations |
Subjects: | |
Online Access: | http://journals.rudn.ru/international-relations/article/view/10527 |