Pembentukan Identitas Korporat PT Kompas Media Nusantara sebagai Penyedia Konten (Content Provider) Televisi Lokal Pertama di Indonesia
Communication technology development has affected media industry. This condition forces media industry to adapt in order to keep them in the competition. Media industry now should operate in multi-platform basis. In corporate theme, one challenge that media should answer is building new corporate id...
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| Format: | Article |
| Language: | English |
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Department of Communications, Universitas Islam Indonesia
2016-09-01
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| Series: | Jurnal Komunikasi |
| Online Access: | https://journal.uii.ac.id/jurnal-komunikasi/article/view/6375 |