THE RELATIONSHIP OF BRAND COMMUNICATION, BRAND IMAGE, AND BRAND TRUST TO BRAND LOYALTY OF SAMSUNG CELLULAR PHONE PRODUCT
Each people have a trust to the product that they use for daily activity, such as a cellular phone which almost all people are using this product for communicating tool to each other. But not just only for communication purpose, each cellular phone is used by the user for entertaining purpose. Talki...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Russian Journal of Agricultural and Socio-Economic Sciences
2019-04-01
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| Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
| Subjects: | |
| Online Access: | https://rjoas.com/issue-2019-04/article_18.pdf |