PENGARUH STRATEGI PEMASARAN TERHADAP LOYALITAS PELANGGAN BUTIK BUSANA MUSLIM ANISA KOTA GORONTALO
Abstact This study aims to assess the marketing strategy consisting of product quality and price factors on customer loyalty in the Boutique Clothing Annisa Gorontalo City, with a total sample of 100 respondents. This type of research used in this research is the kind of research with quantitati...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Institut Agama Islam Negeri Kendari
2017-02-01
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| Series: | Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam |
| Online Access: | http://ejournal.iainkendari.ac.id/lifalah/article/view/486 |