IMPACTO DOS INVESTIMENTOS EM TI NO RESULTADO OPERACIONAL DOS BANCOS BRASILEIROS

IT has transformed the banking industry in recent years, it has become strategic and vital for business. Given this context, thefollowing main objective was to analyze the impact of IT investments in operating income of these banks. The econometric model was based ona Cobb-Douglas production functio...

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Bibliographic Details
Main Authors: Fernando de Abreu Faria, Antonio Carlos Gastaud Maçada
Format: Article
Language:English
Published: Fundação Getulio Vargas 2011-08-01
Series:RAE: Revista de Administração de Empresas
Subjects:
Online Access:http://rae.fgv.br/sites/rae.fgv.br/files/artigos/10.1590_S0034-75902011000500002.pdf