Cultural Challenges of BlueBird Bio Expansion into Germany

BlueBird Bio is a biotechnology multinational corporation (MNC), with headquarters in Cambridge, Massachusetts, specializing in gene therapy solutions for autoimmune diseases and cancer. The company was recently approved, in Germany, for their new drug Zynteglo for the treatment of betta thalassemia...

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Bibliographic Details
Main Author: Igor Ban
Format: Article
Language:English
Published: St. John's University, Tobin College of Business 2020-12-01
Series:Journal of Global Awareness
Subjects:
Online Access:https://doi.org/10.24073/jga/1/02/06