Marketing and clinical trials: a case study
<p>Abstract</p> <p>Background</p> <p>Publicly funded clinical trials require a substantial commitment of time and money. To ensure that sufficient numbers of patients are recruited it is essential that they address important questions in a rigorous manner and are manage...
| Main Authors: | , , , , , , , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
BMC
2007-11-01
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| Series: | Trials |
| Online Access: | http://www.trialsjournal.com/content/8/1/37 |