Customer Engagement in Tourism and Hospitality Services in Kasama and Shiwa Ng’andu, Zambia.
A large and growing body of literature has investigated on tourism development and potentials in Zambia. However, insufficient attention has been paid to the level of customer engagement in hospitality and tourism services in general, in Zambia. This article provides a Zambian case study that focuse...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2018-02-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_32_vol_7__2__2018.pdf |