Creating a prediction model of passenger preference between low cost and legacy airlines

The airline industry is highly competitive, and in order to increase profits, airlines are always looking to better target key customers. Increased understanding of customers also helps improve the product from the customer's perspective. This study aims to determine which factors predict airli...

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Bibliographic Details
Main Authors: Rian Mehta, Stephen Rice, John Deaton, Scott R. Winter
Format: Article
Language:English
Published: Elsevier 2019-12-01
Series:Transportation Research Interdisciplinary Perspectives
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2590198219300740