Advancement of marketing developing biotechnology-based business
The article, in a complex way, analyzes the needs of marketing improvement in developing biotechnologybased business and highlights its role in the context of modern society and globalization challenges. The article distinguishes between the existing problems of biotechnology business, the present...
Main Authors: | Vaidas Vilmantas, Borisas Melnikas |
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Format: | Article |
Language: | English |
Published: |
Vilnius Gediminas Technical University
2014-09-01
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Series: | Business: Theory and Practice |
Subjects: | |
Online Access: | https://journals.vgtu.lt/index.php/BTP/article/view/8363 |
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