THE RISE AND FALL OF STRATEGIC PLANNING: ARGUMENTS AND FACTS
The article considers Mintzberg’s opinion concerning the fall of strategic planning as a managerial concept. The author brings to light Mintzberg’s works which are in field of study on this topic. In the article is argued that strategic planning concept isn’t dead – it changed. It seems Mintzberg ma...
Main Author: | |
---|---|
Format: | Article |
Language: | Russian |
Published: |
Real Economy Publishing House
2014-11-01
|
Series: | Стратегии бизнеса |
Online Access: | https://www.strategybusiness.ru/jour/article/view/31 |