Qualitative analysis of guest reviews of Italian restaurants on TripAdvisor
Developing measures for improving the quality of hospitality services is a basic precondition for successful business and positioning of restaurants on the market. The importance of measuring the satisfaction of quests is reflected in the objectivisation and quantification of subjective perceptions...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Srpsko udruženje za marketing
2018-01-01
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Series: | Marketing (Beograd. 1991) |
Subjects: | |
Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2018/0354-34711802083T.pdf |