Studying BHIM App Adoption using Bass Model: An Indian Perspective

Today, even a small street vendor in India provides the customer an option to pay electronically, using their wireless device. The businesses are aware that consumers are increasingly using smartphones to make payments for goods and services. Two types of mobile payments have been introduced by Indi...

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Bibliographic Details
Main Authors: P. K. Kapur, Himanshu Sharma, Abhishek Tandon, Anu G. Aggarwal
Format: Article
Language:English
Published: International Journal of Mathematical, Engineering and Management Sciences 2020-02-01
Series:International Journal of Mathematical, Engineering and Management Sciences
Subjects:
Online Access:https://www.ijmems.in/volumes/volume5/number1/11-IJMEMS-4-ICQRIT2019-51-120135-2020.pdf