Establishing Galapagos Ke-tai’s Dominant Industrial Design

The folding “clamshell” mobile phone was chosen as the dominant industrial design in the Japanese mobile phone industry due to the importance of mail functionality, and NEC actively pushed this style and acquired major market share. As a result, at the start of the 21st century, the dominant design...

Full description

Bibliographic Details
Main Author: Atsushi AKIIKE
Format: Article
Language:English
Published: Global Business Research Center 2017-11-01
Series:Annals of Business Administrative Science
Subjects:
Online Access:https://www.jstage.jst.go.jp/article/abas/16/6/16_0170916a/_pdf/-char/en