Brazilian peasant culture and rural tourism: TV show "Roda SP" and the refunctionalization of "caipira"

This article discusses the representation of caipira culture and its relationship with tourism, and has initially debate the character Jeca Tatu created by Monteiro Lobato in the early twentieth century, as well as their refunctionalization at present. With the globalization process, caipira cultur...

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Bibliographic Details
Main Author: Tamara de Souza Brandão Guaraldo
Format: Article
Language:Portuguese
Published: Universidade Estadual de Ponta Grossa 2016-09-01
Series:Revista Internacional de Folkcomunicação
Subjects:
Online Access:https://www.revistas.uepg.br/index.php/folkcom/article/view/2140/1492