Key factors for business travellers' hotel choice

In contemporary business conditions characterized by the intensive competitive pressure, attracting new customers/ service users is becoming a more complex and expensive business activity. The development of information-communication technologies (ICT) and the intensive development of the hotel indu...

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Bibliographic Details
Main Authors: Đorđević Aleksandar, Zečević Bojan
Format: Article
Language:English
Published: Srpsko udruženje za marketing 2020-01-01
Series:Marketing (Beograd. 1991)
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2020/0354-34712001012Q.pdf