Tourist’s Motivation and Behavioural Intention to Visit a Religious Buddhist Site: A Case Study of Bodhgaya
The purpose of this study is to identify the motivation factors and investigate their impact on the behavioural intention of pilgrims at Bodhgaya, one of the most prominent Buddhist religious sites in India. To achieve this objective, 28 religious motivational items were identified based on previous...
Main Authors: | Senthilkumaran Piramanayagam, Nischal Kumar, Jyothi Mallya, Rahul Anand |
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Format: | Article |
Language: | English |
Published: |
Technological University Dublin
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Series: | International Journal of Religious Tourism and Pilgrimage |
Subjects: | |
Online Access: | https://arrow.tudublin.ie/ijrtp/vol8/iss8/5 |
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