Tourist’s Motivation and Behavioural Intention to Visit a Religious Buddhist Site: A Case Study of Bodhgaya

The purpose of this study is to identify the motivation factors and investigate their impact on the behavioural intention of pilgrims at Bodhgaya, one of the most prominent Buddhist religious sites in India. To achieve this objective, 28 religious motivational items were identified based on previous...

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Bibliographic Details
Main Authors: Senthilkumaran Piramanayagam, Nischal Kumar, Jyothi Mallya, Rahul Anand
Format: Article
Language:English
Published: Technological University Dublin
Series:International Journal of Religious Tourism and Pilgrimage
Subjects:
Online Access:https://arrow.tudublin.ie/ijrtp/vol8/iss8/5