Tourism and Altruistic Intention: Volunteer Tourism Development and Self-Interested Value

Tourism and Altruistic Intention: Volunteer Tourism Development and Self-Interested Value

Volunteer tourism is indisputably an emerging trend in the tourism industry across the globe. Yet, little is known about the altruistic behavior of volunteer travelers. To fill this void, this research explores the convoluted relationships among memorable experience, awareness of problem, social nor...

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Bibliographic Details
Main Authors: Heesup Han, Soyeun Lee, Sunghyup Sean Hyun
Format: Article
Language:English
Published: MDPI AG 2020-03-01
Series:Sustainability
Subjects:
altruistic behavior
volunteer tourists
self-interested value
memorable experience
psychological resilience
personal norm
metric invariance test
Online Access:https://www.mdpi.com/2071-1050/12/5/2152

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https://www.mdpi.com/2071-1050/12/5/2152

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