The Effect of Message Framing on Consumers’ Intentions to Purchase Recycling-Aiding Products in China

Recycling can benefit our community and the environment to a considerable degree through the link between collection and processing. Governments and companies make substantive efforts to develop effective communication strategies that encourage people to conduct recycling behaviors by using recyclin...

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Bibliographic Details
Main Authors: Yang Li, Dandan Yang, Yingying Liu
Format: Article
Language:English
Published: MDPI AG 2021-06-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/12/6966