STATISTICAL LANDMARKS AND PRACTICAL ISSUES REGARDING THE USE OF SIMPLE RANDOM SAMPLING IN MARKET RESEARCHES

The sample represents a particular segment of the statistical populationchosen to represent it as a whole. The representativeness of the sample determines the accuracyfor estimations made on the basis of calculating the research indicators and the inferentialstatistics. The method of random sampling...

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Bibliographic Details
Main Authors: CODRUŢA DURA, IMOLA DRIGĂ, DORINA NIŢĂ
Format: Article
Language:English
Published: University of Petrosani 2010-01-01
Series:Annals of the University of Petrosani: Economics
Subjects:
Online Access:http://www.upet.ro/anale/economie/pdf/20100211.pdf