Pattern-Based and Visual Analytics for Visitor Analysis on Websites

In this paper, We present how we combined visualization and machine learning techniques to provide an analytic tool for web log data.We designed a visualization where advertisers can observe the visits to their different pages on a site, common web analytic measures and individual user navigation on...

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Bibliographic Details
Main Authors: Bárbara Cervantes, Fernando Gómez, Raúl Monroy, Octavio Loyola-González, Miguel Angel Medina-Pérez, José Ramírez-Márquez
Format: Article
Language:English
Published: MDPI AG 2019-09-01
Series:Applied Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-3417/9/18/3840