An Overview of Franchising in The Hospitality Industry of Turkey
Tourism is regarded as one of the fastest growing industries of our time. International hotel chains seem to contribute this development to a great amount. These hotels invest in Turkey since 1950s. Recently, these investments seem to be made majorly as franchises. Today, franchising seems to be...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Isarder
2017-03-01
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| Series: | İşletme Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | https://isarder.org/2017/vol.9_issue.1_article09_full_text.pdf |