Truly New Orientation for Environmental Marketing
This paper is based on and modified from the following forthcoming research article: Kama, l., Hansen, E. & luslin, H. 2003. Social Responsibility in Environmental Marketing Planning, European Journal of Marketing, vol. 37. Forest related industries from four European countries were surveyed i...
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Format: | Article |
Language: | English |
Published: |
Vilnius University Press
2002-12-01
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Series: | Ekonomika |
Online Access: | https://www.journals.vu.lt/ekonomika/article/view/17012 |