Key External Influences Affecting Consumers’ Decisions Regarding Food

Among the numerous internal and external forces that compete for consumers’ attention in the context in which they buy their food, this paper will seek to provide a review of the most important external influences, such as the variables related to food itself. To this end, in addition to the food at...

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Bibliographic Details
Main Authors: Maria Pilar Martinez-Ruiz, Carmen María Gómez-Cantó
Format: Article
Language:English
Published: Frontiers Media S.A. 2016-10-01
Series:Frontiers in Psychology
Subjects:
Online Access:http://journal.frontiersin.org/Journal/10.3389/fpsyg.2016.01618/full