Bringing a museum of language to life: the use of multimodal resources for interactional engagement in the Museu da Língua Portuguesa, Brazil

Abstract: The popular and highly successful Museu da Língua Portuguesa1 in São Paulo, Brazil, is renowned for its visitor engagement strategies. While this success is often attributed to high levels of technological interactivity enabled in the museum displays, we argue that the success of the museu...

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Bibliographic Details
Main Authors: Louise Ravelli, Viviane M. Heberle
Format: Article
Language:English
Published: Universidade Federal de Minas Gerais 2016-01-01
Series:Revista Brasileira de Linguística Aplicada
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1984-63982016005002101&lng=en&tlng=en