Graphic cigarette pack warnings do not produce more negative implicit evaluations of smoking compared to text-only warnings.

Graphic warnings (GWs) on cigarette packs are widely used internationally with the aim of reducing smoking behavior. In the current study, we investigated whether GWs influence implicit evaluations of smoking, a potential moderator of smoking behavior, as measured with an Implicit Association Test (...

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Bibliographic Details
Main Authors: Pieter Van Dessel, Colin Tucker Smith, Jan De Houwer
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2018-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC5854435?pdf=render