Experiences in a capital city: How we market our services

Lusaka Eye Hospital, in the capital city of Zambia, was established in 2001. We had to work hard to ensure that people knew about it and were coming forward for the eye care they needed. Here are the lessons we learnt.

Bibliographic Details
Main Author: Boateng Wiafe
Format: Article
Language:English
Published: International Centre for Eye Health (ICEH), London 2012-10-01
Series:Community Eye Health Journal
Subjects:
Online Access:http://www.cehjournal.org/0953-6833/25/jceh_25_78_028b.htm